Law enforcement from New Hampshire, Maine, and Massachusetts are teaming up for the "Slow Down New England" anti-speeding campaign announced at Hampton Beach Tuesday.

Speeding has increased in the New England states as it has around the country, which has also led to more speed related deaths. The campaign is more about education than handing out tickets, according to Arthur Kinsman, NHTSA Regional Administrator for New England.

"The campaign isn't about scaring motorists with the threat of a speeding ticket, it’s really about saving lives," Kinsman said.

Over the past five years, 251 people have been killed in speed-related crashes on New Hampshire roadways, according to the New Hampshire Department of Public Safety. In 2021 alone, the deaths of 51 people were attributed to speed.

Arthur Kinsman, NHTSA Regional Administrator for New England
Arthur Kinsman, NHTSA Regional Administrator for New England (NH Dept. of Public Safety)

Local police departments will be participating in specialized enforcement efforts targeting speeders. The New Hampshire State Police enforcement this summer on Route 125 between Epping and Milton was cited as an example.

New Hampshire State Police Capt. Chris Vetter, who serves as Commander of the state’s Office of Highway Safety, said that over his 20 years on the job, it has become more common to clock cars traveling on the interstates at over 100 mph.

“There are no reasonable explanations for exceeding speed limits,” Vetter said. “Excuses are no comfort to families or loved ones of those who have been killed in a motor vehicle crash.”

Contact reporter Dan Alexander at or via Twitter @DanAlexanderNH

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